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Let's Talk

+251909886666

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Business Hrs

Mon - Sat
8:00 AM – 5:00 PM (EAT)

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About Us

EJA Business & Investment Consultancy is a high-impact advisory firm bridging Ethiopia and China through strategic investment facilitation, B2B partnerships, and digital transformation. In alliance with global tech leader Inspur Group, we deliver tailored solutions that enable foreign investors to enter Ethiopia seamlessly and empower Ethiopian businesses to scale globally. Rooted in insight, driven by execution—EJA is your trusted partner for cross-border growth

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Market & Regulatory Analysis

In-depth market research and regulatory insights to navigate Ethiopia-China business landscapes with precision and confidence.

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Investment & Market Entry Strategy

Customized strategies guiding investors and businesses through seamless market entry, compliance, and growth in both Ethiopia and China.

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Strategic B2B Matchmaking

Leveraging deep networks to connect Ethiopian and Chinese enterprises, enabling impactful partnerships and joint ventures.

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Digital Transformation & Innovation

Partnering with Inspur Group to deliver cutting-edge digital solutions that empower businesses and government institutions to innovate and thrive.

Our Services

Transform Your Business with Our Consulting Services

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We provide end-to-end support for investors and entrepreneurs navigating Ethiopia’s dynamic market. From precision-matched partner and supplier connections to investor-grade business toolkits tailored for local conditions, we streamline everything from legal compliance and registration to stakeholder engagement and operational execution.

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We facilitate strategic business partnerships between Ethiopian and Chinese enterprises by offering targeted matchmaking across key sectors such as agriculture, manufacturing, technology, and infrastructure. Through curated B2B sessions, trade fairs, and digital networking platforms, we connect manufacturers, suppliers, and buyers to accelerate cross-border collaboration.

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We empower Ethiopian businesses to scale in China through customized market entry strategies, regulatory compliance support, and strategic partnership facilitation. Leveraging our deep understanding of China’s regulatory frameworks, business culture, and consumer behavior, we help clients navigate legal, tax, and operational complexities with precision.

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Through our strategic partnership with Inspur Group, we deliver advanced digital solutions designed to drive innovation and operational excellence for businesses and government institutions. By integrating state-of-the-art technologies and customized digital strategies, we help our clients modernize their processes, enhance efficiency, and unlock new growth opportunities.

Our Services

Unlock Growth with Our
Strategic Consulting & Digital Solutions

Navigate Ethiopia's investment landscape with regulatory clarity, market entry strategies, and trusted local execution.

Connect with high-value partners, distributors, and investors through our robust China-Ethiopia commercial network.

Equip Ethiopian businesses to scale in China with tailored strategies, compliance guidance, and partnership navigation.

Delivering cloud, AI, ERP, and data solutions to Ethiopian enterprises and governments through our exclusive Inspur partnership.

Consult on national-scale e-governance, digital infrastructure, and citizen service platforms to modernize Ethiopia’s public sector.

Equip Ethiopian professionals with Mandarin fluency and cross-cultural intelligence for effective business in China.

Identify and mitigate operational, regulatory, and geopolitical risks for cross-border ventures and digital transitions.

Drive operational excellence and technology adoption with ERP, automation, and cloud strategies tailored to Ethiopia’s context.